When a team wins an award, such as the CSDA Award, many people share the news with those around them.  These people do one of two things: they either smile and nod or they start an internet search for “CSDA Awards”.  This is because in our world of changing names and acronyms, although is both difficult to keep track of everything, we always want to know what others are doing or what we can learn about.  However, back to the CSDA Awards.  The search brings up some interesting contenders, first the California Special Districts Alliance, next the Clinical Scientist Development Award, then the Colorado Sustainable Design Awards.  The last sounds close to home, let’s go with that one.

As we get deeper into the web, surfing around in the sustainable buildings pages of the Colorado Biz magazine from November 2011, one thing is certain, the amount of information given on the projects is just enough to wet ones appetite for more.  Our project, Sangre de Cristo, in the Civic division, received first place and one picture.  When we submit for awards, there is typically 10 times the amount of text and pictures than shown in the magazine release.  It is understandable that this amount of text and pictures are not incorporated in the magazine, yet in a digital format the additional text, pictures, and plans can assist those of us who want to know more about the buildings around us.  What makes them work?  Why is it award winning?  Describe to designers or interested parties the whole picture.  How about using a “More Information” button (a personal favorite).  This could allow additional exploration, making us all more learned and able to take the next steps in both sustainability and building practices.  This also makes the magazine to look more informed, and given they typically have consent to print the information, it seems like a win-win situation.

What are your thoughts and questions?  How can buildings and awards be presented to make you want to hit the “More Information” button?

By Kerrie Kannberg